“If those committed to the quest fail, they will be forgiven. When lost, they will find another way. The moral imperative of humanism is the endeavor alone, whether successful or not, provided the effort is honorable and failure memorable.” - E.O. Wilson
People don’t remember the the status quo. People don’t remember the everyday blah blah blah. People remember the things in life that are memorable. And remarkable. Sounds pretty straightforward, right?
So that lends us to the question then, “How does one become memorable?”
Being known is the main component in marketing, advertising or personal branding. Out of sight – out of mind. And you stay in sight when people think about you. But you can’t just be known anymore, you must be memorable.
If you’re intentional on working to become memorable, I promise you that you will lead a much richer and more beautiful life. Your story will be compelling.
So here’s a few thoughts on how YOU can start becoming more memorable right now (and have way more fun than most of your friends!)….
1. Take action. Stop just watching – start doing.
Too many people just talk about their ideas. Or their dreams. But honestly, without action, your great idea is just an idea. Your dream is just a dream. And they’re both a penny a dozen. And most people won’t find it interesting. And they definitely will not think your ideas and dreams are memorable unless….that’s right, you guessed it – take action towards seeing them become a reality.
That’s when people buy into your ideas and dreams. People are motivated by your commitment and follow-through on your ideas or in the relentless pursuit of your dreams.
What you say (most often) is just not that interesting or memorable. What you do certainly is. When you start doing more than you start talking, life becomes worth talking about. Because that’s when you encounter adventure, fun, excitement, conflict, danger and even [gasp here] risk! But you know what, great stories are made of this stuff.
People talk about great stories. Period.
2. Step outside the norm.
Be different here. Don’t follow the herds of people who do the same thing all the time. What can you do differently?
Commit to running a 15k. Or if you’re brave enough, a marathon. Tell your friends and get them to sponsor your goal of raising $2,000 for Save the Whales or whatever cause you plan to run for.
Go on a mission trip to Africa. Host a packaging event with Feeding Children Everywhere.
If you work from home, try working from a local coffee shop. No, Starbucks doesn’t count here. Or try what everyone fantasies about, working from a beach. Try it. Personally, I’m not a fan of getting sand blown into my MacBook Air keyboard. But hey, it’s your call.
Go camping with your children. Doesn’t matter if you haven’t been since you were a kid. Do it. It does something to you and your children will never forget it.
The idea here is not necessarily to become more productive, it’s to start creating and collecting experiences that make you more memorable.
3. Engage and embrace a cause.
People care about people who care. It’s inspiring to see people who grind it out for a cause they truly believe in. In my year’s of missions and humanitarian work, I have come to realize that not everyone has the compassion for the same causes. Some people care about starving children in Ethiopia. Others care about the local homeless. Others for the environment. And the really strange ones, Save the Whales. Totally kidding about strange. To each is own.
What are you compassionate about? What cause drives you to want to help?
Find out and embrace it with fervor. Causes are “sticky.” And people absolutely will remember that which you deeply care about and that cause which you take action for or against.
4. Shut up.
Do you love listening to the person who is always telling you about their “accomplishments” or “achievements?” No.
Bragging sucks and no one likes to hear it.
If you do these things and create a fake sense of “look-at-me”, people see right through you and you’ll have been much better off never trying to be memorable or remarkable.
Do what you do. And absolutely share your stories. But try to let others talk about you. Let you mom brag about you and what you did for the local coalition last weekend.
The less you say, the better off you are. People are inspired by people who do good things to help their fellow brother and sister. And they will share that.
5. Be vulnerable.
You don’t have to be an expert. What does that even mean anymore, “being an expert?” If you know more than someone else, wouldn’t that make you an expert on some micro level?
Who cares if you don’t think you’re good enough? Do it anyway. Step out there. That’s where the juice is. That’s where you grow and become better. Stepping outside our your comfort zone brings you a world of possibilities.
Don’t worry about failing. You will indeed fail. But learn the importance of Failing Forward. Be vulnerable and put yourself out there. People respect it when you take a risk.
If you like to sing, go to karaoke with your friends. Just do it. Let go! Nobody cares if you can’t “Set Fire to the Rain!”
You’re a human being – not a resume. Stop trying to be perfect because you never will be. Once you realize that, you will experience a new freedom in your life. Even if you could be perfect, perfect doesn’t make for an interesting story.
Be gracious in your mistakes and failures. Take them with smiles and humility. Learn and keep going. Don’t ever stop getting up from your failures. Keep pushing through and you will make it!
Being memorable is more important than success.
What do you do that would be considered memorable?